Girl Scouts of Kentucky’s Wilderness Road (GSKWR) launches the 2022 Cookie Season with innovative sales methods and the brand-new, Adventurefuls™, a brownie-inspired cookie with caramel-flavored crème and a hint of sea salt. Customers can support Kentucky’s Girl Scouts by purchasing their favorite cookies, like Thin Mints®, Caramel deLites®, and the new Adventurefuls™, through virtual tools, contactless sales or in-person. By purchasing Adventurefuls™, and the whole portfolio of iconic Girl Scout Cookies, customers fuel Kentucky Girl Scouts’ experiences throughout the year.
During the 2021 cookie season, Kentucky Girl Scouts navigated the unexpected changes of COVID-19 with new digital tools. This season, Girl Scout Cookies are back and girls are selling cookies via the Digital Cookie® platform, the online tool that offers direct shipment or local delivery for cookie orders. Customers can also use the Girl Scout Cookie Finder app, a platform that allows girls to sell and track their progress from their mobile devices. Kentucky Girl Scouts will also hold outdoor cookie booths that follow local, state, and CDC safety protocols. Beginning on February 4, customers in Erlanger, Lexington and Ashland, Kentucky can purchase cookies from local girls through a new partnership with DoorDash, the food ordering and delivery platform. Revenue from the Girl Scout Cookie Program stays local and supports the adventures and learning opportunities for Kentucky girls.
Through the annual Girl Scout Cookie Financial Literacy Program, Kentucky girls can earn the new Cookie Business Badges to help them practice and develop entrepreneurship skills and learn important online and offline business skills that set them up for success in life. All proceeds from cookie sales are truly girl-focused, with 19% going toward camp programs and properties, 19% toward troop proceeds and rewards, and 33% toward membership, volunteer development and program support. Girl Scout Cookie sales represent over 80% of GSKWR’s annual operating budget, supporting the vital programming that leaves a lifelong impact on Kentucky’s future female leaders.
